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WHO Is Taking Care of Children's Nutrition?

January 25, 2011

Hopeful news for Child Nutrition! The U.N. health agency just announced that this coming September 2011, The World Health Organization (WHO) is going to use the U.N. General Assembly meeting to discuss efforts to tighten junk food marketing to children. The meeting held in New York will be on September 19-20.  The heads of state will be looking into limiting the amount and type of ads that children are exposed to.

As cited on the Huffington Post, the WHO reports that worldwide, over 43 million preschool children are overweight or obese. This is already causing millions of premature deaths each year and will only continue to cause more serious damage. Health directors are hoping that voluntary measures to limit advertising of junk food will evolve into laws eventually banning the practice all together, similar to the way it happened with tobacco.

Junk food marketing to children is so common that many of us may not even notice the frequency with which young minds are exposed to unhealthy products and habits. It is our responsibility to make sure that we are contributing to an environment that supports and encourages health and wellness for all. Children deserve the chance to start off on the right foot and to be protected from false information.

What are your ideas for making this a reality?